![]() Those who drank from a curved beer glass had a faster drinking rate and took longer and more frequent sips. In this study, students were randomised to be served beer in straight or curved glasses. To our knowledge, just one study has experimentally compared micro-drinking behaviours (drinking rate, number of sips, and sip duration) for alcoholic beverages served in different glasses. Eating rate, bite size, chewing rate, number of sips and sip size have shown to be mechanisms which contribute to the volume of food and non-alcoholic beverage intake. Most evidence for mechanisms underpinning consumption behaviour comes from literature on food, and to a lesser extent, non-alcoholic beverage consumption. The mechanisms underlying increased alcohol consumption have rarely been studied. Other possible mechanisms, including satisfaction with the quantity of the wine served as well as the pleasure of drinking from larger wine glasses, are also examined. The current study examines micro-drinking behaviours as a potential mechanism for this effect. In an initial field study, we found that serving wine in larger glasses, compared to smaller glasses, increased sales by almost 10%. However, no studies were found that examined the influence of tableware on consumption of alcoholic beverages. Identifying further ways to reduce consumption could usefully contribute to improving population health.Ī recent Cochrane review has shown that the size of tableware influences consumption of food and non-alcoholic beverages, with larger sizes leading to greater consumption. ![]() Price, availability, and marketing are key to effective alcohol control policies. ![]() While micro-drinking behaviours may still prove to be a mechanism explaining consumption from different glass sizes, cross-validation of these results in a more naturalistic setting is needed.Įxcessive alcohol consumption is estimated to be the fifth leading cause of death and disability. These findings provide no support for the hypothesised mechanisms by which serving wine in larger wine glasses increases consumption. No differences were observed in any of the other outcome measures. Wine drunk from the larger, compared with the smaller glass, was consumed more slowly and with shorter sip duration, counter to the hypothesised direction of effect. Other possible mechanisms examined were satisfaction with the perceived amount of wine served and pleasure of the drinking experience, assessed using self-report measures. Primary outcomes were three micro-drinking behaviours, assessed observationally using video recordings: drinking rate, sip number and sip duration. In a between-subjects experimental design, 166 young women were randomised to drink a 175 ml portion of wine from either a smaller (250 ml) or larger (370 ml) wine glass. The primary aim of the current study is to test if micro-drinking behaviours act as a mechanism that could underlie this effect, through an increase in drinking rate, sip duration and/or number of sips from a larger glass. Preliminary evidence of the impact of glass size on purchasing of alcoholic drinks shows an increase in wine sales of almost 10% when the same portion of wine is served in a larger glass. If you can’t find the answer to your question, please visit our frequently asked questions.Tableware size may influence how much food and non-alcoholic drink is consumed. You can find helpful tips & tricks for placing an order in our FAQs. Complete your kitchen with our range of everyday utensils and discover everything you need to prepare delicious meals. At Cookinglife, you can shop for cookware from lifestyle brands. Having the right tools to hand in the kitchen is a recipe for success. You'll be sure to find what you're looking for. Cookinglife offers a wide range of popular products such as Tableware and Cutlery. ![]() Let us inspire you! Buy Wine Glasses Setīuy Wine Glasses Set online and browse through all the categories on the website to see which kitchen accessories you can use. At Cookinglife you will discover the latest developments and interesting product trends. Are you looking for a new companion for your next culinary adventure? Then Cookinglife has the right product for you: Glass Set! Our kitchen utensils are designed to make cooking and food preparation tasks simple. The way to a man's heart is through his stomach.
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